Cover vs. Cover: Daughters of the Bride

by Susan Mallery, author of Daughters of the Bride

Susan Mallery is the #1 New York Times bestselling author of Daughters of the Bride, the story of three adult sisters finding love against the backdrop of their mother’s wedding. Debbie Macomber says it’s Susan Mallery “at her storytelling best,” and Susan Elizabeth Phillips calls the book “heartfelt, funny, and utterly charming all the way through!”

Daughters of the Bride came out last year in hardcover, ebook and audio with the most scrumptious cover I could imagine. When the first images came back from the photo shoot, I danced around my office, scaring my pets.

The cover perfectly captures the mood of the story. Daughters of the Bride is a feel-good, emotional story of three sisters who fall in love while helping their mom plan her wedding. Courtney, Sienna and Rachel lost their dad when they were young, and that loss—and their mom’s struggles as a single mother—affected them all in different ways. By the time Mom says “I do,” the sisters will each have grown to accept themselves and each other, and will be closer than ever before.

Readers loved the cover, too—I got more positive feedback on that cover than on any up to that point. (Secrets of the Tulip Sisters, which comes out next month, is on track to at least match it and possibly top it. Who can resist a field of tulips?)


Why, then, does the paperback edition of Daughters of the Bride, out this month, have a new cover? (Equally squeal-worthy, don’t you think?)

It’s not because we want readers to buy the same book twice. I hate when that happens, and I make sure that every reissue is clearly marked. Then I go a step further and email my mailing list—every time—to let them know if a book is a new release of a reissue. (You can join at susanmallery.com.)

There are a few reasons that the paperback has a new cover, and they all come back to one thing—readers want it. Market research has shown that readers who prefer paperbacks are drawn to different covers than readers who prefer hardcovers. I know—weird. Go figure. And bookstores like to have fresh art on the shelves to attract wandering eyes, sort of the bookstore version of dressing for the season.

The good thing is, I love them both, and I think they both capture the essence of the book—an uplifting, happy, deeply emotional story set during a family wedding.

And hey, they both look terrific with this limited edition Essie bridal set of nail polish, so that’s the perfect excuse for a giveaway! I’ll give away this Essie set today on my Facebook page, Facebook.com/susanmallery. After you comment below, head over there to enter!

Which cover do you like better—hardcover or paperback—and why? Do you generally prefer to read hardcovers, paperbacks or ebooks?

 

About Daughters of the Bride:

Courtney ~ The Misfit ~

As the awkward one, Courtney Watson may not be as together as her sisters, but she excels at one thing—keeping secrets, including her white-hot affair with a sexy music producer. Planning Mom’s wedding exposes her startling hidden life, changing her family’s view of her—and how she views herself—forever.

Sienna ~ The Free Spirit ~

When Sienna’s boyfriend proposes—in front of her mom and sisters, for crying out loud—he takes her by surprise. She already has two broken engagements under her belt. Should she say “I do” even if she’s not sure she does?

Rachel ~ The Cynic ~

Rachel thought love would last forever…right up until her divorce. As Mom’s wedding day draws near and her ex begs for a second chance, she’s forced to acknowledge some uncomfortable truths about why her marriage failed, and decide if she’ll let pride stand in the way of her own happily ever after.

A must-read for anyone who has survived the wedding of a sister, a mother, a daughter—as told by #1 New York Times bestselling author and master storyteller Susan Mallery!

Amazon | Barnes & Noble | Google Play | Kobo | iBooks

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Comments ( 236 )
  1. jenn
    June 7, 2017 at 11:02 am
    Reply

    Hardcover design. I read hardcover, paperback, and e-books.

  2. Lourdes
    June 7, 2017 at 4:43 pm
    Reply

    I usually like to buy hardcover books but in this case I prefer the cover on the paperback.

  3. emily
    June 7, 2017 at 8:47 pm
    Reply

    yesss amazing lovely

  4. Tara Brown
    June 7, 2017 at 10:37 pm
    Reply

    They are both gorgeous, but I prefer the hardcover design best. I prefer to read paperback and hardcover books, but I LOVE audiobooks! 🙂

  5. Kerry McAloon
    June 8, 2017 at 12:23 am
    Reply

    Paperback because of the flowers

  6. Kathy
    June 8, 2017 at 5:46 am
    Reply

    Great book cover!

  7. Laurie Iglesias
    June 8, 2017 at 7:13 am
    Reply

    Both covers are gorgeous, but the paperback cover is my favorite because it really captures the essence of the title of the book with the three women in the wedding with their mother.
    I like reading trade paperbacks best because, well, they’re easy to handle (weight-wise and reading-wise) and fun to trade. ( :

  8. Vinette Claudia Wgner
    June 8, 2017 at 9:54 am
    Reply

    Prefer the paperback cover

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